A project proposal is a document whose main purpose is to persuade through:
- To identify the project or work to be done
- Give reasons why the project is important
Convince the reader on the capacity of the writer to do the project due to availability of resources, a proper management plan etc
Excellent proposal writing is characterized by the following
Appearance– it is inviting to the eye as it has a professional touch
It has substance– It gives the depth of the project including technical details, and has a well-organized plan of how the project will be executed. You should never engage in proposal writing that will not convince the reader you have a viable project and have the capacity to execute.
- Title page
Should have the title of the project, name of the writer (s), date and if possible a logo
- Executive summary
It should be a brief of the project emphasizing on management and technical approach
- Table of content
States the content of the proposal
- Problem statement
It should have a detailed description of the problem. Proposal writing focuses on highlighting problems and showing how you can provide solutions.
What do you intend to achieve at the end of the project. It should specify both qualitative and quantitative objectives.
The purpose of doing a project is to provide a solution. This section should show how you intend to attack the problem.
- Managing the problem
Proposal writing is incomplete without showing a plan on how the project will be managed after conception.
What is your contribution towards the success of the project?
- The budget
How much funds will be required to complete the project.
Mention the members that will be involved in the project and their qualification. Giving a resume for each participant is advisable.