Transformational leadership is a process that entails leaders working hand-in-hand with the employees to improve the performance of one another to higher levels. Apple’s approach to systems transformation involves innovation; the company felt that it had to operate beyond just making goods and products that had overwhelmed the giants in the market such as Dell and IBM (Prahalad & Krishnan, 2008). The company had been facing major barriers such as complexity to use the personal computers and its high prices. Jobs decided to adopt a new strategy for the products that would help the industry to succeed. The management did not only apply the innovative efforts in the company, but it was also an effort of the team members. This strategy helped in bringing savings in resources and time due to the several elements of manufacture and design. The innovative strategy also helped in improving the supply chain together with the cost structure (Arevalillo, 2010). The new approach to the system benefited the consumers and saved their time because the learning curve was eliminated. Apple also managed to establish cloud platforms that enhanced the consumer’s experiences.
On the other hand, ICICI’s approach to transformation leadership was similar to Apple’s low cost way of investment. The company decided to expand its online brokerage, which enabled them to become successful in several parts of the world. The managers, the CEOs and the senior executives came together to form a strategy that the organization executed leading to success (Prahalad & Krishnan, 2008). This is unlike Apple that decided to involve the employees to create innovative ideas. The aim of ICICI was to renew its business knowledge, analyze the data, and conduct information. The management decided to use the consumer experience to come up with a new decision turned out to be successful. It helped in creating and developing a new world in the minds of the people, which was crucial in bringing change in the organization.
Arevalillo, B.(2010). The keys to apple’s transformation. New York: LuisHuete.
Prahalad, C. K., & Krishnan, M. S. (2008). The new age of innovation: Driving co-created value through global networks. Chicago: McGraw-Hill.
Woods, B. (2009). Business strategy and IT strategy to reduced Apple innovation. New York. MIT