Sample Essay on PESTEL Analysis on Coca Cola

PESTEL analysis on Coca Cola identifies market changes that are caused by political, economical, social as well as technological factors. Coca cola is a company that engages in the manufacture and distribution of over 300 brands of beverages. It offers its services in over 200 countries worldwide. This company has been ranked among the Fortune 500 companies for having the best strategies in marketing.

PESTEL analysis on Coca Cola Company is important because it helps in identifying and analyzing actions that are necessary and important to activate the company immediately. The current environment is changing continuously. Competition and advancement in technology are among the factors that force this company to think strategically so that it can make instant and quick decisions.

Political factors

There are governments such as the Chinese government that have regulations that all companies operating in their countries must meet in terms of the products they supply. As such, starting to distribute or supply Coca Cola products in this country requires the company to meet these standards. This way, Coca Cola can avoid conflict with the government.

In addition, before entering a new market, Coca Cola must consider the beliefs that people in the region have. For instance, before Coca Cola started distributing its beverages in Malaysia, the Muslim symbol had to be incorporated as a Halal stamp in the products. Changes in regulations and laws, changes in international political regulations and civil wars are among the common political factors that affect the operations of Coca Cola Company.

Economical factors

Economic factors in different countries affect the price at which it sells its products. For instance, if inflation hit a country like China, the company has to reduce price at which it sells its products. Price of the products of the Coca Cola Company was also affected by recession that hit America in 2001.

Social factors

Lifestyles of consumers change frequently in the contemporary world with most consumers becoming aware of health issues that are brought by the products that they consume. People in the contemporary world tend to drink less carbonated beverages because they fear that they cause diseases such as diabetes. This has reduced the demand for the carbonated beverages of the Coca Cola Company and subsequently reducing its income. Coca Cola has countered this by producing non-carbonated beverages such as sport drinks and juices.

Technological factors

To produce and market its products, Coca Cola embraces modern technologies. Over the years, the company has relied on social media and other online platforms to advertise and sell its products. The management of the company noted that in 2012, technology was one of the factors that enhanced its sales.

Find more free essays online like the one above on PESTEL analysis on Coca Cola on this blog.

The essay above on PESTEL analysis on Coca Cola is among the many you will find online at http://www.bestessayservices.com. If you need assistance in writing a more advanced essay at college or university level get in touch with us and we will help you.

Online sources:

http://thecocacolacompany-sabrinayang.weebly.com/pest.html

http://pestleanalysis.com/examples-of-pestle-analysis/

http://kenyayote.com/swot-and-pest-analysis-of-coca-cola/

Get Amazing Grades at the Comfort of Your Home

YES! At the comfort of your home, and not just home, but your office or in your class as your professor goes on with the rest of the class. Some assignments come with a short deadline that requires you to leave everything you are doing to complete them. This is the reason why you require the services of a professional. Whether you have an assignment due in 2 hours, 6 hours or 30 days, simply submit your assignment instructions by clicking on the ORDER BUTTON. See You on the Other Side!

Submit Your Assignment Instructions in less than 3 Minutes

With less than 3 minutes, you will have your assignment in the system. We scrutinize your instructions to ensure that we do not miss a single detail. While we accept unlimited revisions requests from you, we understand that they are time consuming and therefore, ensure that instructions are followed to avoid this scenario. Get started with our team today.

I know What You are Thinking! The Answer is YES. We Can Help You Score High Grades on Your Assignments.

Your assignment is in good hands if the writer assigned to work on it is well trained, and with over 3-7 years experience. Submit your instructions now via the Order Button below to get your paper written. Over 100+ disciplines covered!

Sample Essay on PESTEL Analysis on Coca Cola

Sample Essay on PESTEL Analysis on Coca Cola

Political factors

Economical factors

Social factors

Technological factors

Are you in need of assignment help on this top or related topic? We can help! Simply click on the ORDER BUTTON to submit your assignment instructions - Its that simple...

Get Amazing Grades at the Comfort of Your Home

Submit Your Assignment Instructions in less than 3 Minutes

STEP I.

Fill out the order form:

Step II.

Submit the payment:

Step III.

Order Processing:

Step IV.

ORDER SUBMISSION:

View More Sample Papers from the following list

We have compiled thousands of free samples for educational purposes only. You are free to use any of the samples provided here to write your paper with proper citation. Should you be interested in a paper to submit as your own, click on the Order Button to get started. Thank you.