Research Paper Sample on E-commerce


Question 1:

Electronic commerce can be described as the process whereby business transactions take place through electronic communication networks such as the use of internet. Over the previous 10 years, e-commerce has evolved to greater heights towards incorporating social media platforms. In the late 2000s, there were few customers aware of online sales and purchases due to a lack of advanced technology. However, e-commerce has developed recently, causing interaction between humans and technology. For instance, the online customer experience is still evolving as the consumers increase their reliance on social interactions and relationships. In the current markets, global e-commerce has offered different products to the customers via the online marketplace. Today, the online marketplace incorporates e-commerce and social media platforms.  For example, Pinterest involved $100 million in online sales in order to promote online sales of entertainment media (VanHoose, 2011). The recent incorporation of social media sites has helped in enhancing the customer experience in the online sales. E-commerce also continues to change the digital consumer experience in the different locations across the world.

 Question 5:

 The three stages of B2C e-commerce include e-information, e-integration, and e-transaction. The three processes describe the progress of B2C transactions in the online marketplace. First, e-information describes the process of giving electronic brochures and other relevant information to the customers. At this stage, the customers do not have any information relating to the products offered by company via the internet. This stage helps to create awareness on the existence of the online sales for certain products. The second stage is e-integration that gives the customers the ability to get personalized information. This is obtainable by searching for the company’s databases and other relevant information sources. E-transaction is the final stage in B2C process that gives the customers the opportunity to place orders and pay for other products. This allows for the completion of the business transactions between the parties.

 Question 10

 There are different forms of online auctions in e-commerce. The online auctions explain the different trade agreements that could occur between the buyers and sellers. They include bartering, forward auctions, reverse auctions, and exchanges. Bartering auctions take place between one buyer and seller; this involves the exchanging of items by two individuals such as on The forward auctions explain the auctions that occur between many buyers and one seller, such as on (Mulpuru, Harteveldt & Roberge, 2011), while reverse auctions explain the auctions between one buyer and numerous sellers such as on Lastly, exchanges are auctions that take place between many buyers and sellers, such as private trading exchanges.

 Question 12

 The primary form of e-government is the use of information systems and processes to deliver public services to citizens, the private sector, and other government units. The information systems also allow for the provision of information to organizations as they interact with the government. They include government-to-citizens, government-to-business, and the government-to-government systems. The government to citizens system could allow people to file their income taxes online to the government. Government-to-business systems allow the government to makes purchases via internet-enabled procurement processes. This makes it effective and easy for the government to make online purchases. Government-to government systems involve the state agencies interacting with other state agencies using the internet (Datta, 2011). For example, a state agency could provide information on birth and death to the US social security administration online. This indicates the most common examples of e-government systems used in most governments across the world.


Datta, P. (2011). A preliminary study of ecommerce adoption in developing countries. Information Systems Journal, 21(1), 3-32.

Mulpuru, S., Harteveldt, H. H., & Roberge, D. (2011). Five retail ecommerce trends to watch in 2011. Reproduction, 1-8.

VanHoose, D. (2011). Ecommerce economics. New York, NY: Taylor & Francis.