Essay Sample Paper on Reasons Why People Attend Educational Events

Reasons Why People Attend Educational Events

Intensive training

Training that takes place in an educational event prompts people to take part in group-decision making (Nicholson, & Pearce, 2001). During educational events, people are taught how to deal with different social and economic problems that affect their daily life routine. During these educational events, experience is enhanced thus persuading people to attend the programs being undertaken.

Improvement of personal network

During educational events, different people with various skills socialize with one another at diverse stages. These communications enable one to increase his network in significant job areas (Gursoy, Kim, & Uysal, 2004).

Pass knowledge

People attend an educational event to create awareness in the community on matters that are critical to the life of the given society (Axelsen, 2006). The information passed during these events can be motivational in different significant fields.

Encounter new merchants and providers

An educational event can encompass business opportunities to the members of the community. People, therefore, attend these events to meet new business partners besides promoting the products they sell. Furthermore, the expansion of companies depends on interactions with educated peers who can give more insights on business success (Getz, 2012).

Technological advancement

Modern technologies are usually explored and used in educational events that take place in colleges and universities (Nicholson, & Pearce, 2001). The anxiety created by current technology use instills an urge in people to attend the educational seminars (Remy, Benedetti, Jones, Razinger, & Haiden, 2014).

Importance of evaluating events

To enable better communication

Communication skills are a vital tool in an education event involving a large attendance. Through proper communication, one will be able to relay his work in a way that is easily understandable to his audience (Anderson, Jay, Anderson, & Hunt, 2002).

To know the workability of the event

Event evaluation will assist the organizers in knowing whether the main agenda will make a difference in the attendees’ thinking and social life. Evaluation, therefore, will show the impacts of the project being discussed in the event (Kaplan, & Feinstein, 2007). The impacts here concern the satisfaction index of the attendees and the feedback given after that.

To be prepared for unforeseen outcomes

One has to prepare for unknown results of the event being organized (Schryer & Ross, 2012). Affirmative or negative results can be obtained subject to how the event is initially planned. Positive outcomes show that the event realized more working outcomes than previously expected. However, an adverse outcome of an evaluation depict that the targeted goals are not reached, and re-evaluation is thus needed for the event completion.

To maintain the agenda of an event

Maintenance of the core subject of an event is done through an event valuation. This assessment is significant in maintaining talks on the fundamental reason for the event occurrence. Notably, this evaluation reduces the chances of deviation from the main agenda and keeps the topic of discussion relevant to the audience.

To strengthen the resilience of an event

Through an evaluation, factors to be considered are broken down, and the information shared with the authorized personnel (Bowling, 2014). The breaking down and sharing of information is a precautionary measure against any accidental occurrence or failure by an organizer in executing his duty. Consequently, the strengthening of resilience in an event planning is, therefore, critical and should be considered with utmost respect.

Research methods used in event evaluation

Observational research technique

This method of research entails the observation of all that is happening during the event, and a report of the event is then drawn. Analysis of how people conduct themselves during these events are also observed to give a complete assessment. Without biases, this research method gives an accurate result as it is done without affecting the behavior of the variable being considered. The disadvantage of this method arises when wrong information is recorded by the researcher thus affecting the result.

Use of questionnaires

This method involves asking questions to the attendants regarding the event. The questionnaire can be blocked or open-ended depending on the organizers’ preference (Peck, Kim, & Lucio, 2012). Besides, an agent can ask direct questions or the interviewee is given the forms to fill at his own time and collected later. The advantage method has, is that a person is given enough time to think of the event in question and give an honest opinion without an outside influence. However, some questions might not be answered thus affecting the credibility of evaluation during the analysis process.


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